youtube Archives - Page 3 of 3

Growing Brand Communities On YouTube

5 min read

I recently did a presentation at ReelSummit on how brands grow their channels.

Campbell’s Law and the YouTube View

2 min read

A few months back, I was hanging out with some industry friends.

Digital and Offline – Human Psychology Works The Same

2 min read

It’s easy to get caught up in the next platform, content format, and piece of technology.

YouTube’s Evolving Strategy to Woo Advertisers

3 min read

Two years ago YouTube distributed over $100 million in grants to fund original, premium content, the majority of which was provided to traditional media companies, celebrities, and production companies diving into YouTube for the first time.

TNW Europe Recap

1 min read

I was fortunate enough to speak at The Next Web Europe conference two weeks ago in Amsterdam.

How to Make Bank as a YouTube Creator: Diversify Your Portfolio

8 min read

To make a living on YouTube, a creator needs to work hard.

Letter From 2013

1 min read

A friend forwarded an email I’d sent him in response to some questions and a conversation he and I had about the MCN business from a year or so ago.

Front Seat At The White House

4 min read

Back in December, I was fortunate enough to be invited to The White House Youth Summit, which was “made of up 160 of this country’s finest national and local leaders aged 18-35.

I’ll Be At TNW Europe

1 min read

I’m excited to share the fact that I’m going to be speaking at The Next Web Europe Conference 2014, in Amsterdam.

YouTube Marketing Resources

1 min read

I’ve been working in the YouTube space since 2006 and get asked about the platform a great deal.