Multi-Channel Network – Brendan Gahan

The Original Hype House

2 min read

The more things change, the more they stay the same.

Thoughts On Brat Network

3 min read

I recently had the pleasure of speaking with Fast Company about Brat, a teenage focused media network on YouTube.

The Moves Traditional Media Made In Digital Video This Year

2 min read

One thing a lot of people didn’t see coming in 2018 (or at least something I didn’t anticipate) was all the investments traditional media companies made into the social video ecosystem.

Defy Is Done – What does this mean for MCN’s?

6 min read

How did a business with two of the biggest YouTube channels, generating more than a hundred million views a month (Smosh + Screen Junkies) go out of business?

How do influencers make money and how much are they making?

11 min read

One of the most common questions I’m asked is, and something I discussed with a reporter for a recent article on Highsnobiety, is – how much do influencers make? How much does a Youtuber make? How much does an instagrammer make, etc? How much money an influencer makes is not a simple question to answer.